…and sailing the world with PUMA!
We partnered with PUMA Ocean Racing and LOT-EK architects to develop a unique brand experience for the PUMA sailing team that traveled from coast, to coast, to coast to coast.
kubik offered design development, engineering & fabrication, logistics and event execution for each PUMA CITY pavilion across the entire Volvo Ocean Race circuit.
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Guests were able to play with assembly robots that could ‘see’ to create delicate art on a vehicle.
Highly interactive ‘Mar Mostro’ campaign put visitors at the helm, virtually battling the elements and sea monsters, in official PUMA sailing gear.