Nissan tasked kubik with integrating their Brand Motor Show Guidelines into their current program. kubik strategized to adopt the design philosophy and aesthetic of the mandate while personalizing it to suit the marketing objectives of the Canadian Market. Nissan’s family line up was displayed side by side with it’s innovations and unique personalization capabilities and bold messaging.
The Nissan halo experience.
The 110’ Nissan halo drew the attention of visitors and invited them to experience the entire Nissan family lineup. Tactile and colourful accessories displays combined with vibrant backlit graphics and a large LED screen allowed guests to engage their senses throughout their journey in the display.
For more information on this project, or if you’re interested in working with us, please contact Chief Operating Officer Elliot Kohn