kubik News

Happy Birthday kubik! Celebrating 40 Years of Experiential Marketing

This month, kubik has reached the big 4-0. Celebrating four decades of crafting unforgettable experiences, kubik has been at the forefront of bringing brands to life. From our humble beginnings in 1983 to our expansive global presence today, our journey has been nothing short of remarkable. Take a look back on our legacy and explore […]

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Impressions of EUROSHOP 2023

Arriving in Düsseldorf always gives me a great feeling, usually because it means I’m back at EUROSHOP! The event is billed as ‘The No.1 Retail Trade Fair in the World’ and only occurs every three years. I have many reasons to love this show. I get to see some of the most creative products, materials, […]

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Event Gamification Examples for Engaging Interactive Experiences

Gamification is a great way to create an engaging experience or event that draws people in and gets them interacting with your brand. Gamification is when you incorporate the competitive nature of games to real-life applications. Games act on the reward center of the brain and release dopamine when you win or reach a goal, […]

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Canadian Pavilion at EXPO 2020

kubik is proud to be part of Expo 2020 in Dubai, UAE, continuing this imaginative tradition with the latest technology from around the globe.

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kubik Announces “kubikConnects” Marketing Insights Webinar Event Series

kubik is introducing kubikConnects, a webinar event series presented as live streamed briefs, designed to inform and connect marketing professionals with timely insights. The series is presented on their Virtual Event Platform and will feature a live broadcast of subject matter experts from a cross-section of professional services that will provide unique perspectives, viewpoints and […]

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Lessons from the Past for the Future of Experiential Marketing

The year is 2008. The world is in the middle of a recession. Apple is making news, but it is not for launching the latest iPhone. Apple announces it is pulling out of Macworld. The mainstream press said it was the end of conferences and trade shows. At the time, one of my responsibilities was […]

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Exhibiting Designs, Trends and Innovations: Best of Euroshop 2020

  Every three years the best and brightest in the world of retail descend on Düsseldorf to glean the top trends in shop fitting, materials, display technology, and store design. While you can certainly find plenty of shelving systems and supermarket refrigeration units at EuroShop, this one-of-a-kind event truly has something for everyone interested in […]

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kubik designated as Official Experiential Agency of DRIVE Festival

National Event Management is excited to announce a partnership with kubik, an award winning leader in live marketing, as the Official Experiential Agency for the DRIVE Festival, Fred Cox, President of National Event Management and co-founder of The DRIVE Festival commented; “With extensive experience within the automotive sector and deep roots with many of the […]

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Honda’s The Intersection is Unlike Any Other Auto Show Exhibit

AS FEATURED IN DRIVING: Honda abandoned the conventional show display at the 2020 Montreal International Auto Show and debuted this interactive new feature. Click for the full story   Honda abandons the car maker standard of showcasing their latest and greatest vehicles. Instead of showing up and doing the same old thing by setting up […]

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Esports takeaway CES2020 – Trend Insights From kubik Head of Creative and Strategy

“This is no longer a ‘wait and see’ scenario. Esports is here and will only continue to grow. This is not ‘fringe’ culture… it’s mainstream media” As a long-time gamer, arcade fanatic and father of twins who own more devices than sporting goods, I’ve had more than a glancing interest in the growing world of […]

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Taking a break at ExhibitorLIVE 2019: Massage, Meditation, Mimosa’s and a VIP crap’s tutorial that ruled!

kubik hosted a VIP Event Managers Lounge on the ExhibitorLIVE show floor where a break was offered from the hustle of the conference, to relax and be treated to a mini-wellness experience. Research showed that event professionals have the 5th most stressful job in America; knowing this kubik chose to create a space to just unwind without the pressure of having […]

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