kubik News

Event Gamification Examples for Engaging Interactive Experiences

Gamification is a great way to create an engaging experience or event that draws people in and gets them interacting with your brand. Gamification is when you incorporate the competitive nature of games to real-life applications. Games act on the reward center of the brain and release dopamine when you win or reach a goal, […]

Learn More

Predictions on the Evolution of Live Events

When the pandemic struck, businesses – and the trade show and live events industry, in general – were forced to suddenly adapt, and make do with the new reality at hand. While everyone was caught off guard, it ultimately challenged us in an entirely new way to use our creativity and collaborative team to come […]

Learn More

Using Your Corporate Spaces as Experiential Platforms

As of late, the team at kubik has been experiencing an exciting trend, with increasingly more clients eager to update their “home base.” Branded environments like corporate interiors, showrooms, and executive briefing centers are taking back the spotlight even as live events and trade shows are regaining momentum.

Learn More

The Future of the Trade Show Industry

Alan Cross and Grant Furlane are co-hosts on TheSmartCity.Blog, a podcast that looks at how buildings, cities, and communities are becoming smarter, more efficient, and more connected.

Learn More

Introducing G-Commerce: Nissan Studio Goes Live for 2020 Holiday Season Copy

A reimagining of e-commerce; the concept allows consumers to go beyond the limitations of scripted content of a website or on-demand video and have a real-time one-on-one encounter with an actual live sales consultant that can address their specific inquiries, provide product tours and a personalized experience.

Learn More

Lessons from the Past for the Future of Experiential Marketing

The year is 2008. The world is in the middle of a recession. Apple is making news, but it is not for launching the latest iPhone. Apple announces it is pulling out of Macworld. The mainstream press said it was the end of conferences and trade shows. At the time, one of my responsibilities was […]

Learn More

How kubik is Helping Brands Stay Connected Despite the Distance

At the core of everything we do at kubik is our ability to come up with creative ways to stay connected, creating the environments and experiences that bring people together. With the current global challenges, our team of creatives, engineers, and fabricators are finding new ways to allow our clients to connect safely to their […]

Learn More

Esports takeaway CES2020 – Trend Insights From kubik Head of Creative and Strategy

“This is no longer a ‘wait and see’ scenario. Esports is here and will only continue to grow. This is not ‘fringe’ culture… it’s mainstream media” As a long-time gamer, arcade fanatic and father of twins who own more devices than sporting goods, I’ve had more than a glancing interest in the growing world of […]

Learn More

kubik Face-to-Face Marketing Expert Featured in DM Magazine: Reinventing Retail For Marketers

kubik’s head of creative services and strategy, Adriano Almeida, proposes a new way of thinking about retail developments in a recent issue of DM Magazine. Rather than using retail space solely as a hippodrome meant for driving sales on-site, Almeida invites enterprising experiential marketers to consider the possibility of repositioning your retail space as a […]

Learn More

This is Not a Drill: Exhibitor Magazine Features a Harrowing Trade-Show Tale

An electrical short 48hours before show opening requires quick thinking, reliable network of contacts, seamless execution and incredible teamwork. Elliot Kohn recounts how kubik saved-the-client’s day after a trade show catastrophe.

Learn More

Book A Consultation

  • This field is for validation purposes and should be left unchanged.