kubik News

The year is 2008. The world is in the middle of a recession. Apple is making news, but it is not for launching the latest iPhone. Apple announces it is pulling out of Macworld. The mainstream press said it was the end of conferences and trade shows. At the time, one of my responsibilities was […]

At the core of everything we do at kubik is our ability to come up with creative ways to stay connected, creating the environments and experiences that bring people together. With the current global challenges, our team of creatives, engineers, and fabricators are finding new ways to allow our clients to connect safely to their […]

“This is no longer a ‘wait and see’ scenario. Esports is here and will only continue to grow. This is not ‘fringe’ culture… it’s mainstream media” As a long-time gamer, arcade fanatic and father of twins who own more devices than sporting goods, I’ve had more than a glancing interest in the growing world of […]

kubik’s head of creative services and strategy, Adriano Almeida, proposes a new way of thinking about retail developments in a recent issue of DM Magazine. Rather than using retail space solely as a hippodrome meant for driving sales on-site, Almeida invites enterprising experiential marketers to consider the possibility of repositioning your retail space as a […]

An electrical short 48hours before show opening requires quick thinking, reliable network of contacts, seamless execution and incredible teamwork. Elliot Kohn recounts how kubik saved-the-client’s day after a trade show catastrophe.