North America, mutiple locationsEvents & Special Projects
Simultaneous Pop-Up, Impossible Venues
We’re Magnetic event agency created an epic, cross-country tour celebrating 10 years of Samsung Galaxy and the new S10 phone. Their solution included an immersive pop-up experience to engage Samsung enthusiasts across the US. kubik was brought in to execute a fast-paced 3 ½ -week build and install of an inter-connected modular pod, multi-zone experience; designed to deconstruct into individual portable activation centers, that popped-up simultaneously at SXSW in Austin, Times Square in New York City, Hollywood and Vine in LA, and Bayside Shopping Mall in Miami.
31/2 weeks, 4 locations, I day to open!
kubik’s production team undertook the production of the ambitious design, and created a scalable production system to produce the numerous multi-pods required. Meanwhile, the account team managed the tricky logistics, permits, zoning and scheduling installations in diversly problematic locations. The first four cities successfully launched within the tight schedule with only 2 weeks to build and 5 days install. Having mastered the launch, the combined We’re Magnetic / kubik team did it all again for stops in Washington, Chicago, Indianapolis and San Francisco!
For more information on this project, or if you’re interested in working with us, please contact Chief Operating Officer Elliot Kohn