Bayer required a sleek and contemporary exhibit, complete with modular construction, to accommodate a variety of ceiling heights and space configurations ranging from 10-feet by 10-feet to 20-feet by 20-feet. When MacLaren Momentum reached out to kubik to help create this unique space, it became evident that brand image and flexibility would be imperative to the success of Bayer’s new exhibit.
A Shining Example of Innovation
A unique sheen was administered to exhibit surfaces by finishing custom millwork with pearlescent automotive paint. Bayer’s green-and-blue logo glowed via rear-lighting 3D plexi letters, attracting passersby to the exhibit. Modular components accommodated inline floor plan options up to 10-feet by 40-feet, while a finished backside ensured Bayer’s exhibit could also be used in an island configuration.
For more information on this project, or if you’re interested in working with us, please contact Chief Operating Officer Elliot Kohn