How do you best bring to life the launch of a credit card that promises travel rewards from everyday purchases? Build a 16-foot-high Eiffel Tower entirely out of canned goods of course! kubik teamed up with High Road Communications and renowned travel personality, Julia Dimon, to bring this one-of-a-kind art installation to the city of Toronto, Canada.
Branding an experience
Supporting the area was a 20-foot stretched fabric back wall, branded with the American Express Gold Card messaging, an old school steamer travel trunk detailing the event, and a large tent meant to cater to media and consumers.
For more information on this project, or if you’re interested in working with us, please contact Chief Operating Officer Elliot Kohn